AI Search Visibility — GEO & AEO
When Someone Asks ChatGPT for the Best in Town, Does It Say Your Name?
Your customers have stopped scrolling through ten blue links. They’re asking ChatGPT, Google AI Mode and Gemini for one recommendation — and taking it. We make sure the recommendation is you.
Serving home service businesses, dental practices and med spas across North America, the UK and the Caribbean.
Search Changed. Most Businesses Haven’t Noticed Yet.
Three numbers explain why your phone rings differently than it did two years ago.
45%
of consumers asked an AI tool for a local business recommendation in the past year — up from just 6% the year before (BrightLocal, 2026)
68%
of US Google searches now end without a single click. The answer appears on the page and the visit never happens (SparkToro, 2026)
1 billion
monthly users on Google AI Mode, with queries more than doubling every quarter since launch (Google, 2026)
Here’s what that means in practice. A homeowner with a burst pipe used to type “plumber near me,” scan the map pack, and call two or three businesses. Today a growing share of them type “who’s the most reliable plumber in Charlotte for an emergency repair?” into ChatGPT and get back a shortlist of two or three names with reasons attached.
If you’re not on that shortlist, you were never in the running. There’s no page two to be found on. There’s no “scroll a bit further.” The AI gives an answer, the customer trusts it, and the businesses that weren’t mentioned simply don’t exist in that conversation.
The good news: almost nobody in your industry has done anything about this yet. Which means the window is wide open right now.
Ranking on Google and Getting Recommended by AI Are Two Different Jobs
Traditional local SEO earns you a position. AI search earns you a mention. The mechanics are related but not the same, and the businesses winning in AI results aren’t always the ones at the top of the map pack.
Traditional local SEO
- Goal: rank in position 1–3
- Rewards keywords and proximity
- Customer compares several results
- Wins from links and citations
- You can check your rank
AI search (GEO & AEO)
- Goal: be named in the answer
- Rewards clear, quotable, well-structured facts
- AI hands over one shortlist, pre-filtered
- Wins from consistency, reviews, and being easy to summarise
- Most businesses have no idea what AI says about them
An AI assistant doesn’t crawl your site and rank it. It reads what exists about your business across the web — your Google Business Profile, your reviews, directory listings, your own pages — and assembles a confident answer. When that information is thin, inconsistent, or impossible to summarise cleanly, the AI reaches for a competitor it understands better.
That’s the real problem. It’s not that AI dislikes your business. It’s that AI can’t confidently describe it.
How We Get Your Business Into AI Answers
1. We find out what AI currently says about you
We run your business through ChatGPT, Google AI Mode, Google AI Overviews, Gemini and Perplexity across the questions your customers actually ask — “best dentist in Clearwater for nervous patients,” “best med spa in Houston,” “who fixes decks near me.” You get the verbatim answers, which competitors are named instead of you, and why.
Most owners have never seen this. It’s usually the moment the problem stops being abstract.
2. We fix the foundation AI reads from
AI answers are built on the same underlying facts as local search — they’re just far less forgiving of mess. We clean up what feeds them:
- Google Business Profile: complete categories, services, attributes, hours, service area, and Q&A
- Name, address and phone consistency across every directory and citation that matters
- Structured data (schema) so machines can read your services, service area, pricing and FAQs without guessing
- Review volume, recency and — critically — the language inside your reviews, because that’s the text AI quotes back
3. We write content AI can quote
AI tools lift clean, direct, self-contained sentences. Most business websites are written in marketing language that can’t be quoted by anything.
We restructure your pages around the real questions your customers ask, answered in plain, liftable sentences. FAQ sections built in natural question form. Service descriptions that state clearly who you serve, where, what it costs, and what makes you different. Comparison and “best of” content that gives AI a reason to name you specifically.
4. We build presence on the sources AI trusts
AI assistants lean heavily on third-party sources — directories, review platforms, industry associations, local publications, community discussion. We make sure your business shows up in the places AI reaches for when it’s deciding who to recommend in your category and city.
5. We track it every month
You get a monthly report showing which AI platforms mention you, for which questions, how that’s moved since last month, who’s beating you and what we’re doing about it. Same as a rank report, for the surfaces that increasingly matter more.
Built for Businesses Customers Ask AI About
Home services
Plumbing, HVAC, roofing, handyman, electrical. Urgent, high-intent, and the category where “who should I call?” is most often asked out loud to an assistant. Homeowners want one trusted name, fast.
Dental practices
General, cosmetic, implants, orthodontics. Patients ask AI which practice is best for anxious patients, which takes their insurance, which does same-day crowns. Those are exactly the questions AI loves to answer — and your practice is either in the answer or invisible.
Med spas, wellness and clinics
Aesthetics, chiropractic, functional medicine, organic spas. High-consideration, high-ticket services where people research carefully and ask AI for comparisons and reassurance before they ever book.
Not on this list? If customers search for you locally, AI visibility applies to you. Ask us →
This Isn’t Theory — We’re Already Reporting On It
We track AI visibility monthly for clients across home services, dental and automotive, alongside their Google Business Profile health and local rankings. It’s a standing section in every client report we produce, not an add-on we invented for this page.
How to Start
Visibility
$1,297 USD/month
Best for: Being found and recommended, and staying that way
- Google Business Profile management
- Review generation
- Monthly AI visibility and map pack tracking
- Citation and schema upkeep
- One page optimised every month
- Monthly report
Commitment: Month to month
Growth
$1,997 USD/month
Best for: Steady, compounding growth
- Everything in Visibility
- A new service or location page every month
- Monthly strategy call
Commitment: Month to month
Growth + Ads
$2,597 USD/month
Best for: Leads this month and next year
- Everything in Growth
- Google Ads or Meta Ads management
- Ad spend is paid directly to Google or Meta
Commitment: Month to month
Every plan starts with a one-time $500 USD setup – about two weeks of audit, profile rebuild, schema, citation cleanup, review system and tracking. Then month to month, no contracts. All pricing in USD.
AI Search Visibility: Common Questions
How do you get a business recommended by ChatGPT?
You get recommended by ChatGPT by making your business easy for AI to describe with confidence. That means a complete and accurate Google Business Profile, consistent business information across directories, structured data on your website, a steady flow of recent reviews, and website content written in clear, quotable sentences that directly answer customer questions. AI tools assemble answers from these sources — when your information is thin or inconsistent, they name a competitor instead.
What is the difference between GEO, AEO and SEO?
SEO (search engine optimization) aims to rank your website in a list of results. AEO (answer engine optimization) aims to have your business used as the answer in AI Overviews, voice assistants and featured snippets. GEO (generative engine optimization) aims to get your business named inside generated responses from tools like ChatGPT, Gemini and Perplexity. They share the same foundations, but AEO and GEO reward clarity and structure over keyword targeting.
Do AI search tools actually send customers to local businesses?
Yes, and the traffic tends to be unusually well-qualified because the customer arrives already recommended rather than still comparing. The volume is still smaller than Google organic for most local businesses, but it is growing quickly — BrightLocal found consumer use of AI for local business recommendations rose from 6% to 45% in a single year.
How long does it take to appear in AI results?
Google Business Profile and schema fixes can influence AI answers within two to four weeks because those sources are re-read frequently. Content and review-driven improvements typically take 60 to 90 days to show consistently across multiple platforms. It is faster than traditional local SEO because most competitors have done nothing yet.
Can I check my own AI visibility for free?
Yes. Ask ChatGPT, Google AI Mode and Gemini the questions your customers would ask — “best [your service] in [your city]” — and note whether your business is named and what is said about it. Run each question two or three times, since answers vary. We do this systematically across five platforms and dozens of question variations, but a manual check will tell you quickly whether you have a problem.
Do dental practices need AI search visibility?
Yes, and arguably more than most local businesses. Patients routinely ask AI which local dentist is best for specific concerns — nervous patients, implants, same-day crowns, a particular insurance plan. Those are detailed comparison questions that AI answers confidently, which means the practices with complete profiles, strong recent reviews and clearly structured service information get named and the rest do not appear at all.
Do you work with businesses outside your local area?
Yes. Spike Marketing works remotely with businesses across North America, the UK and the Caribbean. Local search and AI visibility work is performed entirely online, so your location does not limit what we can do for you.
What does AI visibility work cost?
Plans are $1,297, $1,997 and $2,597 USD per month, plus a one-time $500 setup fee that covers the first two weeks of onboarding: the audit, Google Business Profile rebuild, schema, citation cleanup, review system and conversion tracking. Every plan is month to month with no long-term contract.
Find Out What AI Says About Your Business — Free
We’ll run your business through ChatGPT, Google AI Mode, Gemini and Perplexity on the questions your customers ask, and send you the actual answers: where you appear, where you don’t, and who’s being recommended instead.
No charge, no pitch deck, no obligation. Just the answers.
Reports delivered within 2 business days. We’ll never share your details.